Description
SKU/Barcode: 037117065127
Undaunted by the commercial indifference that greeted her self-titled debut effort in 2010, Ashlyne Huff quickly returns in 2011 with her sophomore release Let It Out. Huff is taking careful aim at the teen dance pop market, which means beat-heavy productions with simple, repetitive choruses that she chirps in a voice treated by Auto Tune. Probably the likeliest hit is 'Whatever,' a reflection on love gone sour rendered in teen patois. Once, Huff sings, she thought love was forever, but 'Now, I'm, like, whatever.'' Hip hop and rap elements are given limited exposure, but mostly this is pure pop with a laser focus on its target audience; the percussive title song sounds more like a cheerleader chant than an actual song. Huff and her collaborators have succeeded in coming up with a batch of tracks that would slot in seamlessly on Top 40 radio between Katy Perry and Pink, but promotional considerations are likely to determine whether any of the songs succeed. The field is crowded, and the competition fierce.